Before we start, could you please clap, so I can take a photo for my blog?

A bit of a rushed presentation this morning at XMediaLab’s Sounds Digital – with almost no voice left at all – but I think I managed to make the main point I was trying to make: that music in the digital age is not about broadcasting or about selling copies of recordings, but about conversation.

I offered a conversation starter (would you choose the superpower of flight, or invisibility?*), and discussed the five ages of media – which I’ll explain in more detail in a separate blog post to come at a later time.

And I explained, in a nutshell, who I am – because the rest of the weekend is about one-hour mentoring sessions with the startups. Having heard everyone talk, they choose who they want to spend those sessions with.

Predictably, given that some of the mentors are super-connected or have large pots of cash, I’m not in the high demand category, but my dance card is reasonably full in places, which is nice. Now I just have to be as helpful as I can be.

*Flight vs Invisibility is a great conversation starter. John Hodgman did an excellent piece about it once on This American Life.